About me
As an early and sole design hire at Trafalgar Entertainment, I’ve built structure where it didn’t yet exist. From introducing feedback rituals, clarifying roadmaps and aligning stakeholders to create shared product direction.
Clarity rarely appears on its own. It’s shaped through structured thinking, deliberate trade-offs and alignment across teams.
Much of my recent work has involved stepping beyond execution, helping define scope, surface dependencies and bring coherence to product direction.
Hence, I care less about isolated outputs and more about building systems that scale.
"You can't be defensive & curious at the same time"
experience
Trafalgar Entertainment
Product Designer
Jul 2023 – Present
The Financial Times
Product Designer
Apr 2021 - Dec 2022
Mealmate
Product Designer
Jun 2020 - Sep 2020
where i add value
I operate best in growing product teams where design maturity is still forming, shaping direction, clarifying scope and ensuring decisions are grounded in both user needs and commercial realities.
I’m motivated by environments that:
Value thoughtful decision-making
Operate cross-functionally by default
Care about commercial outcomes
Treat design as a strategic capability
Care about long-term product health
values
Curiosity over defensiveness
I've seen how defensiveness slows teams down. Curiosity on the other hand moves them forward.
In practice, this means asking better questions before proposing solutions, listening, understanding constraints, commercial intent and stakeholder pressure before advocating for direction.
It’s how I navigate ambiguity without defaulting to opinion.
Reflection as leverage
I regularly think about outcomes, not just what changed but how decisions were made.
This habit has helped me move from execution-focused design into shaping direction, influencing trade-offs and contributing to roadmap conversations.
Commercial fluency
I completed a d.MBA to deepen my understanding of how businesses create value. It strengthened how I think about trade-offs, positioning and long-term strategy.
It reinforced that good design doesn’t sit alongside business goals, it supports and shapes them.